My career

I'm a professional in User Experience Design with over 10 years of experience in a few industries, and yet, regardless of any job title, I perceive myself as a problem-solver. Just like Don Norman, I firmly believe that we designers play an important role in our societies when it comes to understanding people's needs and to creating effective and enjoyable (why not?) solutions.
‍
I also like to say that I'm not a conventional designer. I didn't start my career as a graphic designer or as an intern in an ad agency. My first job ever was as a BI Analyst at AB InBev, analyzing numbers and trying to get something out of the huge amount of data I had to deal with every day. It was then that I had my first UI designs, with unconventional dashboards that would support over 30 sales directors and managers in their metrics and goals. Naturally, that was my first step into understanding the meaning of a good design while creating a problem-solver mindset.
‍
After a few years in the beverage segment, I landed in the tech industry by joining SOFTEX Brasil as project coordinator. I started working with innovation projects, leading and managing initiatives such as Start-Up Brasil, Brasil IT+, and internationalization initiatives. I dived into lean and agile methodologies and learned from entrepreneurs how to perform in a highly under-pressure environment. I worked with so many different products and teams that I also understood that good communication is another must-have skill for a designer.
‍
After a couple of months, I got an invitation to work with financial products at Caixa Seguradora, the insurance group of Caixa Econômica Federal, one of the largest banks in Latin America. Throughout this time, I inhaled (and exhaled) user experience, digital marketing, project management, and agile daily. I launched digital products, web services, campaigns and a bunch of experiments. I participated in the creation of the company's design system, helped Caixa Seguradora in shaping its brand guidelines and, naturally, had a lot of fun. It was during this time that I was formally introduced to UX, though I realized I was designing for quite a few years now.
‍
After almost 4 years at Caixa Seguradora, my wife and I decided it was time to make some life changes. We wanted to go out and see the world while I wanted to get back to my studies. And so, we landed in Canada, Calgary (yahoo), and we were so warmly welcomed that we've been calling this place home since then. During this time, I accomplished two post-graduation certificates, started building websites, learned a bit of coding, and became fully integrated with a product life cycle, going beyond the design phases. I also got to work on small jobs for local clients, and some friends as well. 
‍
And then I was extremely lucky to join RBC as a UX/UI designer, working with the most talented developers, designers and leaders I ever met in my life. This time, I got to work with internal-facing clients, as well as data and analytics products, a new beast I am determined to tame. And so, I've been working with exciting products that are taking data operations, consumption and analysis to the next level. Together with other designers, I'm also responsible to tend and improve our design system, which has been widely used in our department in other teams and products.
‍
When I am not designing or bringing products to life, I am outdoors with my two border collies or solving problems in my own house (the life of a home-owner). I'm also a coffee person, a geek, and somehow I think I can do CrossFit.

Did you like my story and think I can add a lot to your project?Send me a message →

Skills